All posts by Maura Barker

Potato-tisement Shakes Up the Idea of a Super Bowl Ad

Confused? So was everybody else. During this year’s Super Bowl, the Falcons’ loss of a 25-point lead wasn’t the only surprise. While many ads made a splash, this particular one really had people talking. So the company wasn’t even listed in the ad. And the confusion of the public flooded social media until Cards Against ...

Chance the Entrepreneur

How this entertainer makes whatever music he wants however he wants and still makes money.  And people love it. I remember the moment that I heard about LimeWire. I got my first hand-me-down iPod Nano from my older brother in middle school and was buzzing to fill it with music from my favorite CDs (particularly ...

Is Pizza Always the Answer?

Honestly, it’s been a while since I’ve understood something that Urban Outfitters has done. Aside from, “where do you expect me to get $100 for shoes?” I’m often plagued by questions surrounding their business model. For those of you who don’t know, UO has been pretty consistently in hot water over the past few years, ...

Broadway and Chill?

According to Nielsen, a company that measures and analyzes TV audiences in the U.S., four in ten (40.3% of) households with televisions now subscribe to streaming services such as Netflix, Hulu, or Amazon Prime. More specifically, millennials are watching 40 minutes less traditional TV day in and day out compared to numbers from only two ...

Liking the Idea of a Dislike Button?

Many of us are still haunted by the Facebook pages we liked years back, whose posts seem to, just now, be rearing their ugly heads on our feeds.  Though these are an agitating memory from my middle school days, this marketing tactic worked because there is one page that always comes to mind.  It called ...